Now is the time to start preparing for summer while taking advantage of the many marketing opportunities spring has to offer! Brand-new spring and summer marketing materials are available on Download Depot [1] in the March/April 2014 folder and through our preferred vendors Printing for Less [2], Accolade [3], & Kessler Creative [4].
Spring/Summer 2014 Marketing Materials and Availability
These materials include:
- Spring and Summer Microsite Banners (Available for Upload Now)
- Spring and Summer Customizable Flyers (Available Now)
- Spring and Summer Exterior Banners (Available Now)
- Spring and Summer Exterior Posters (Available Now)
- Spring and Summer Referral Flyers and Cards (Available Now)
- March Press Release (Available Now)
- Spring and Summer Facebook Cover Photos (Available Now)
- March/April Direct Mail (Available Now)
- March/April 2014 Bi-Monthly Calendar (Available March 7th)
- March Email Marketing Templates (Available March 7th)
Available Upcoming Campaigns
Test Prep Campaign: If test preparation is a significant sales driver for your center, promote the spring campaign “Finish the Year Strong and Excel on Your Math Tests!” All materials also include messaging to enroll now for summer. You can start this promotion in March.
Summer Campaign: The summer campaign, “Ramp up Your Math Skills This Summer to Set up for Success,” is solely focused on summer enrollment. You should use this campaign as appropriate for your market (e.g., don’t start while it’s still wintery outside).
The marketing calendar for March-April will be up on March 7 and will have a detailed marketing plan for you.
Prepare Now
Direct Mail: Now is the time to order your direct mail postcards. Select the direct mail creative (spring or summer) that is the best fit for your center.
Banners and/or Exterior Posters: Prepare for spring and summer by ordering banners or posters to post outside your center. You can order banners and posters for both spring and summer through the Accolade Portal.
Also coming March 7 – Mathnasium Stress-No-More Kits!
Challenge your students to overcome test-taking anxiety this season with fun Mathnasium Stress-No-More Kits! These kits will be available on Printing for Less [2] for $8.19 each. They include:
- Red Mathnasium Drawstring Bag [5]
- Mathnasium Adhesive Notes [6]
- [7]Mathnasium Weekly Planner [7] (also available individually for $4.73 each)
- Mathnasium Stress Ball [8]
- Mathnasium Notepad [9]