Spring is here! If you haven’t done so already, it’s time to get a jump on summer marketing! Ramp up promotion before parents fill up their children’s summer schedule.

Increase your summer enrollments by following these five tips:

  1. Set a plan and a budget for your marketing activities (see “Establish Programming: Plan Summer Programs” microsystem in the Ops Manual for a budget template).
  2. Connect with schools (leverage relationships, attend fairs, use flyers and other summer assets).
  3. Retain current students with summer promotions and fun, in-center activities that encourage attendance. Download the new summer bingo game (U.S./CAN).
  4. Inform parents about the summer slide:
  5. Read these in-depth profiles from 2018 to learn great ideas and best practices from franchisees with super-successful summer enrollment. You’ll get details on their retention strategies, expenditures by marketing channel, fee scheduling and much more:

Should you have any questions, please contact support@mathnasium.com.

– The Marketing Department

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